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The Anti-Mental Breakdown Starter Pack for the Busy Season
- Jane Auxilio
- Oct 1
- 3 min read
If you’re a business owner, you know what’s coming. The Christmas season: the time of year when sales skyrocket, customers multiply, and your to-do list starts looking like Santa’s naughty-and-nice list (endless).
But before you spiral into a stress-induced breakdown, take a breath. We’ve got your back with the Anti-Mental Breakdown Starter Pack, a cheeky, practical checklist to help you keep your sanity and your marketing on point.
A Solid Content Calendar
(a.k.a. Your Survival Map)
Think of it as your GPS through the chaos.
Plan your promos, sales, and campaigns now, so you’re not scrambling to post a blurry product photo on Christmas Eve.
Pro Tip: Schedule everything ahead. Use tools like Planoly or Later to batch content, so you can actually sip that holiday cocktail instead of answering “urgent” DMs.
Templates That Do the Heavy Lifting
Save yourself from Canva meltdowns by setting up branded templates.
Sale announcement? Check.
Gift guide? Check.
Customer “thank you” post? Double check.
All you’ll need to do is swap in text and photos, no reinventing the design wheel at midnight.
Automated Emails (Your 24/7 Elf)
Newsflash: You don’t have to personally hit “send” on every Christmas promo.
Set up automated email flows (welcome, abandoned cart, holiday promos). It keeps sales moving while you’re busy wrapping gifts or, let’s be honest, catching up on sleep.
A Bank of Engaging Stories & Reels
The season is busy, but your socials shouldn’t go silent. Prep a stash of Stories and Reels, behind-the-scenes packaging, customer testimonials, funny “holiday chaos” memes.
Keep them light, festive, and shareable.
Boundaries & “Do Not Disturb” Hours
Yes, we’re putting this in your marketing starter pack. Set clear customer service hours and stick to them.
Otherwise, you’ll be answering “What’s your shipping cut-off date?” at 2 a.m.
A Self-Care SOS Kit
Coffee. Snacks. Noise-cancelling headphones. Walks outside. (And maybe a stash of chocolate hidden from the kids).
You can’t run a holiday campaign if you’re running on fumes.
The Christmas season doesn’t have to mean chaos. With a little prep and a few smart systems, you can keep your marketing running smoothly without losing your cool.
Because let’s face it: the best gift you can give your business this year is a sane, happy you.✨
📸 Need Help This Season?
We’re not taking on any additional work right now (we’re keeping our sanity too 😉), except for photography and studio bookings. So if you need scroll-stopping visuals for your holiday campaigns, get in touch before the calendar fills up.
Plan Ahead: 2026 Waitlist Is Open
Dreaming bigger for your brand? Our 2026 waitlist for social media management, branding, and web design is officially open.
Spots are limited (and go fast), so get on the list now and let’s make some magic together.
LET’S BRING YOUR BRAND TO LIFE
Need fresh content that actually connects? Whether it’s scroll-stopping photography or high-impact reels, we’re here to make your brand look its best. Let’s create something magical together.
NEED AN ELEVATED SPACE FOR YOUR NEXT CONTENT DAY?
Whether it’s a full-day shoot or a quick reel session, our studio is your blank canvas.
Our New York-style content studio is in the business of supporting like-minded business owners express their purpose-led mission.
We collaborate with business leaders who want to make an impact and with entrepreneurs paving their way in the business world.
We’re proud to have created a versatile space that works for all kinds of needs—whether it’s your regular content days, professional photography sessions (perfect for product or portrait shoots), or even hosting intimate events like masterclasses or cocktail-style business events.
BOOKING SESSIONS
2 hours
Half Day (4 hours)
Full Day (8 hours)
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